What is an impact model?

An impact model – also known as a theory of change – sits alongside an organisation’s business model and seeks to communicate what activity, delivered in what particular way, will deliver what positive outcome or impact.

Developing an impact model is essential for understanding the positive outcomes an organisation hopes to create.

 

Here’s an example of the components of an impact model:

Image description: Diagram of Ākina Impact Model. Four bolded arrow boxes, Arrow 1: 'Purpose', why you exist, problem, situation, stakeholder. Arrow 2: Activities, what you do, day to day activities. Arrow 3: Outcomes - how change happens, short, medium and long term. Arrow 4: Positive change, your goal or purpose. The diagram moves into four boxes at the bottom of the diagram - box one (flowing from the impact arrow) ‘Collect impact data’, box two: analyse your impact. Box three: report your impact. Box four: include decision making which flows back into arrow one - purpose.

 
 
 
 

The Ākina Impact Model

The latest iteration of the Ākina impact model is fully explained in our 2022 Impact Report OR, to view the impact model on its own, click the button below.

 
 
 
 

Ākina’s Impact Report

For the full story on the positive outcomes we create – including case studies from our inspiring clients – read the latest Ākina impact report.

You can also find our case studies here.

 
 
 

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